Asia’s First Ultra-Luxury Residential Project Under the Porsche Design Brand**

Ananda Development Public Company Limited, in collaboration with Porsche Lifestyle Group, officially unveiled the Show Suite of the Porsche Design Tower Bangkok, marking the debut of the first and only ultra-luxury residential project in Asia under the prestigious Porsche Design brand. This landmark partnership brings together world-class engineering excellence and elevated lifestyle artistry, offering an extraordinary residential experience crafted for those who seek individuality, exclusivity, and cutting-edge innovation.

The Show Suite transcends the traditional concept of a typical display unit, presenting a meticulously curated interpretation of future-forward living. Situated on the highly coveted Sukhumvit 38 location in the vibrant Thonglor district, the Show Suite offers a glimpse into the world of ultra-luxury living designed for individuals who expect the exceptional. Private viewing is available strictly by appointment, allowing guests to immerse themselves in, imagine, and connect with the one-of-a-kind lifestyle vision shaped by Porsche Design. Each step throughout the experience reveals the project’s essence—from its strategic city-center location to the seamless integration of technological innovation with personal passions.
A highlight of the Show Suite visit is the presentation of its multi-level living concept, spanning from a dedicated Passion Space to the duplex-style residential villa area, connected by a private lift. This expansive living environment showcases refined engineering and design precision across thoughtfully planned spaces, including entertainment zones, private living quarters, a modern kitchen, customizable wellness and beauty areas, and a private swimming pool. Enhanced by signature immersive technology, visitors can experience lifelike panoramic views that deliver a personalized and elevated show-suite journey.

Mr. Chanond Ruangkritya, Chief Executive Officer (CEO) and founder of Ananda Development PCL, , stated: “The unveiling of our Show Suite marks a significant milestone in redefining ultra-luxury living in Bangkok. Through this exclusive experience, discerning clients can truly appreciate the vision behind bringing the Porsche Design Tower to Asia for the first time—an affirmation of Thailand’s emergence as a global luxury destination, and a testament to Ananda’s commitment to delivering architectural masterpieces beyond expectation.”
Mr. Stefan Büscher, Chairman of the Executive Board of Porsche Lifestyle Group, added:
“Just as the Porsche Design Tower Bangkok sets entirely new benchmarks, this Show Suite delivers an elevated experience that reflects our design philosophy in its purest form. Every detail—from materials and textures to spatial elements—has been crafted with precision to bring the Porsche lifestyle to life.”


Limited to only 22 exclusive residences, the Porsche Design Tower Bangkok offers a rare opportunity to own a piece of architectural history. Each residence reflects the design ethos of Professor F. A. Porsche, who emphasized “optimizing function while reducing form to its essence.” This philosophy inspires living spaces that are timeless, visionary, and meticulously refined.
The Show Suite is now open for private viewings by appointment only. For exclusive appointments, please contact 088-980-9911, email [email protected] or visit www.pdtowerbangkok.com.












