With a budget of 200 million baht, ‘TOAVH’ has unveiled its business plan to penetrate the luxury car market in Pattaya, after winning the right to sell Mercedes Benz and will be ready to open this month with one-stop service centres and showrooms.

Mr Nattawut Singh, Chairman of TOAVH Venture Holdings Co ltd.,

“When Mercedes Benz Thailand revealed they were looking for new dealers, in the Pattaya, Chonburi area, we immediately submitted our intention and are delighted to say we were formally selected and appointed. Many thanks to TOAVH and Benz Primus, this is a fantastic to expand our business.

Mercedes Benz is luxury and this is the market we are seeing the most growth, especially in Pattaya, Chonburi on the Eastern Seaboard”.

Mr Jirapol Rujivipat, Managing Director Primus Autohouse Co ltd.,

Being appointed as Mercedes Benz dealers in Pattaya, Chonburi underscores the success of Benz Primus.

Even in recent times when we faced COVID 19 that effect the economy drastically both domestically and internationally, the performance of Benz Primus continued to grow in terms of sales. In the last 3 years we have seen a 30% growth in sales with a 24% growth in after-sales.

One of the main reasons is our administrative service and team, the selection of professional, experienced personal offering the highest in customer service.

We will continue with a customer centered approach, just like the Bangkok office, with certified used cars, service centres, support, general repairs, paint and body repair centres all with the most advanced technology and equipment”.

– Showroom and service center (temporary), paint/body repair center located on Sukhumvit Road, Na Jomtien, to be opened in Aug 2023.

– Showroom and service center (permanent) located on Sukhumvit Road, South Pattaya, will start operations in Aug 2023.