The “ABOVE THE ORDINARY” year-end campaign introduces an exclusive ownership privilege for selected luxury residences, reinforcing Sansiri’s focus on premium living and long-term asset value.
Sansiri, a leading Thai property developer in the luxury and super-luxury residential market, is welcoming the fourth quarter with its “ABOVE THE ORDINARY” campaign, offering an exclusive privilege of complimentary common area fees for up to 20 years at selected Narasiri and Narinsiri residences. Available to buyers who reserve and transfer ownership between 9 October and 31 December 2026, the campaign reflects the developer’s commitment to delivering a more elevated ownership experience, with additional privileges tailored to luxury homeowners.
As demand for luxury and super-luxury homes continues among high-net-worth buyers, prime locations in and around Bangkok are becoming increasingly scarce. In this market, a home represents more than a place to live; it can also be a valuable asset with the potential to appreciate over the long term. Buyers are therefore looking beyond architectural design and construction quality to consider location, privacy, property management and after-sales services that help preserve and enhance asset value.
Four Strategic Luxury Locations
Under the “ABOVE THE ORDINARY” concept, Sansiri has selected four strategic locations that combine connectivity, lifestyle convenience and long-term potential.
Krungthep Kreetha – Bangkok’s Emerging Ultra-Luxury Zone
Located in eastern Bangkok, Krungthep Kreetha has emerged as a sought-after luxury residential destination, offering convenient connections to the city centre and the airport, alongside leading international schools. Land prices in the area have increased by as much as 150% over the past decade, according to the company.
Borommaratchachonnani – Connected Living with Privacy
Offering convenient access to inner Bangkok, the area is served by major transport routes, including Kanchanaphisek Ring Road, Borommaratchachonnani Elevated Road and the Si Rat–Outer Ring Road Expressway. Its connectivity supports a lifestyle that balances accessibility with residential privacy.
Bang Na – A Strategic Eastern Gateway
Bang Na provides access to central Bangkok and Suvarnabhumi Airport, supported by ongoing development across the eastern corridor. Land prices along Bang Na–Trat Road near the airport averaged approximately THB 170,000 per square metre in 2023, reflecting the area’s long-term development potential.
Phahol–Watcharapol – Connected to Key Transport Networks
This location benefits from connections to major routes, including Phahonyothin and Theparak, as well as access towards Don Mueang International Airport. The area is positioned to benefit from Bangkok’s continued urban expansion.
From Above the Ordinary to Extraordinary
Sansiri’s approach is built around three key elements designed to meet the expectations of luxury homebuyers.
World-Class Design focuses on architectural distinction and meticulous attention to detail. Strategic Luxury Location prioritises well-connected addresses that offer lifestyle convenience and privacy. Luxury Service delivers premium care throughout the ownership journey, supported by Plus Property’s Luxury Management services, which aim to maintain and enhance property value over time.
Based on Sansiri’s customer insights, luxury buyers increasingly expect a comprehensive ownership experience that extends beyond the home itself. Design, quality and location remain essential, while attentive property management and long-term after-sales care have become increasingly important considerations.
Exclusive Privileges at Six Narasiri and Narinsiri Residences
The campaign covers six selected residences within Sansiri’s luxury portfolio, with prices ranging from THB 40 million to THB 150 million, alongside a special-priced show house.
- Narasiri Bangna KM.10 – “FINAL NOHO NO.6”; prices from THB 60 million to THB 150 million.
- Narasiri Borommaratchachonnani – “THE FINEST NEW ZONE”; prices from THB 55 million to THB 120 million.
- Narasiri Phahol–Watcharapol – “MODERN FRENCH RENAISSANCE”; prices from THB 45 million to THB 90 million.
- Narasiri Victoire Krungthep Kreetha – “GLOBAL DESIGNER SHOW HOUSE”; prices from THB 65 million to THB 120 million.
- Narinsiri Krungthep Kreetha – “THE LAST SHOW HOUSE”; special price of THB 99 million.
- Narinsiri Rama 9–Krungthep Kreetha – “THE NEW PRIVATE ZONE”; prices from THB 40 million to THB 80 million.
Through this limited-period campaign, Sansiri aims to offer buyers more than a luxury residence, combining considered design, prime locations and long-term property care with an exclusive ownership privilege.
The “ABOVE THE ORDINARY” campaign runs from 9 October to 31 December 2026. To arrange a private viewing or learn more about participating projects and campaign conditions, visit: https://www.sansiri.com/camp…/rtm-q4-promotion-slc-2026/th
