Central Marketing Group (CMG), a subsidiary of Central Retail, reinforces its leadership as Thailand’s premier distributor and brand manager of world-class fashion labels by launching new flagship stores for internationally renowned brands including Polo Ralph Lauren, Calvin Klein, Tommy Hilfiger, and Paul Smith at Central Park shopping center—further establishing the destination as Bangkok’s newest fashion landmark.
Jitrudee Panitpon, Deputy Managing Director, Fashion and Watches Group, Central Marketing Group Company Limited (Central Retail), stated:
“For more than 75 years, Central Marketing Group (CMG), under Central Retail, has been dedicated to curating leading global fashion brands for both Thai and international customers. Today, our portfolio comprises over 20 renowned fashion brands, all of which have experienced remarkable growth, complemented by new brands that continue to strengthen and diversify CMG’s fashion portfolio across luxury and premium segments.
This success reflects the strong confidence global brands place in CMG’s brand management expertise, as well as Thailand’s robust purchasing power and strong international image.”
Leveraging CMG’s extensive brand management experience, the company has expanded its premium fashion presence with the opening of new stores for Polo Ralph Lauren, Calvin Klein, Tommy Hilfiger, and Paul Smith at Central Park. The decision is driven by the center’s prime location in the heart of Bangkok’s Super Core CBD, surrounded by a high-potential customer base including urban professionals, international business executives, expatriates, and high-end travelers.
“These customer segments align perfectly with the target audience of premium global fashion brands known for quality and international recognition,” Ms. Jitruedee added. “We are confident that our expansion at Central Park will not only deliver an exceptional shopping experience, but also contribute to elevating Thailand toward becoming a true Global Fashion Hub in the region.”
To celebrate the year-end festive season, the brands are also introducing special Holiday Gifting collections, featuring exclusive designs and curated gift sets created specifically for Christmas and New Year celebrations—offering customers the perfect opportunity to share joy during the holiday season.
Experience world-class fashion from CMG’s portfolio of leading global brands and discover a new dimension of premium shopping in the heart of Bangkok, now open at Central Park Shopping Center.
