“Cub house has a distinctive appearance inside and out– with full exterior facades as part of the program.”
“Targeting youthful media savvy customers– Cub House is filled with instagrammable moments.”
Located at the corner of Soi Khao Talo where it meets the Sukhumvit Cub House, Honda’s specialised motorbike and parts retail outlet and trendy café is finally in Pattaya.
Cub House is a hybrid showroom and cafe created by Honda bringing the Cub House concept to life.
They sell unique Honda motorbikes such as ‘Monkeys, Retro Super Cubs, the all new ’DAX and our personal favourite CT 125, merchandise and accessories, aimed for real bikers.
The coffee shop offers a sit up bar and also has a more comfortable, sofa-sitting area. The decor is interesting with bike artifacts and small old knick knacks dotted around the place.
With location selection driven more by the café audience, Cub House are in more upscale and in-trend locations in select markets. Most are renovations of existing buildings, requiring a great deal of flexibility and bespoke architectural and interior solutions.
The interior design approach is relaxed, comfortable with a retro-feel and a youthful contemporary urban edge in a black and grey colour scheme. Fun, hand-painted signage/murals are applied directly to red brick walls– furnishings in unconstructed leather and honey-coloured woods are used throughout. Bar-stools using Cub seats are used with a sense of humour and absolute brand communication.