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The Lunar New Year, otherwise known as Chinese New Year, is set to take place on Jan. 22.
This is the Year of the Rabbit, one of the dozen animals that compose the Chinese zodiac. The rabbit is the fourth animal in the Chinese zodiac and, according to some interpretations, is considered the luckiest of the 12 animals. The rabbit symbolizes mercy, elegance and beauty.
Over the past several years, fashion brands have been influenced by the Lunar New Year to create special capsule collections to commemorate the annual affair. This year, brands ranging from Louis Vuitton to Nike have put a sartorial spin on rabbit symbols for special collections.
Louis Vuitton

Louis Vuitton’s Lunar New Year capsule collection includes a variety of accessories, such as a scarf, beanie, a rabbit cup and a rabbit box. Some of the products feature embroidery of small rabbits and rabbit charms.
New Balance

New Balance is joining in on the Lunar New Year festivities. The sportswear brand is launching eight Lunar New Year-themed sneakers via Atmos. The sneakers feature red and white accents, the celebratory colors of the Lunar New Year.
Nike

The brand is releasing a special colorway of its Nike Dunk Low for the Lunar New Year. Rather than go for the traditional smooth leather, the special-edition sneakers are fitted with a satin overlay, cracked leather toe boxes and quarter panels. The colors include blue, red, teal and yellow.
Jordan Brand
Jordan Brand has joined its Nike counterpart in celebrating the Lunar New Year. The Jordan Luka 1, named after NBA player Luka Dončić, is reimagined in a cream tonal palette and protective TPU overlays in a low-cut design with faded shades of olive accents and red embroidery. While there is no rabbit motif, the Jordan signature logo is done in gold.
Gucci

Gucci annually creates capsule collections for the Lunar New Year, and for 2023 the brand continues with a colorful collection of rabbit-motif merchandise. The collection includes ready-to-wear, bags, shoes and jewelry. Rabbits are woven onto knitwear, embroidered patches and on graphic T-shirts and loafers.
Valentino

Valentino has unveiled its Year of the Rabbit capsule collection for the Lunar New Year with a new campaign featuring brand ambassador Sun Li and her younger sister, actress Sun Yan. The collection features red as the base color palette with products including ready-to-wear and accessories. It features plenty of the Lunar New Year’s signature red color.
Proenza Schouler
Proenza Schouler gets fiery-red with its Lunar New Year collection. The range includes knits, poplin and leather pieces in a saturated red palette. The signature PS1 handbag is offered in a tango red.
8 by Merry Lamb Lamb
8 by Yoox, the in-house brand from Yoox, is celebrating the Lunar New Year with a collaboration from artist Merry Lamb Lamb. Merry Lamb Lamb is a Hong Kong-based artist, and her new collection with 8 by Yoox features products created from upcycled 8 by Yoox pieces. Products range from T-shirts to a bunny ears snowcap.
Burberry

Burberry’s Year of the Rabbit campaign stars actors Qi Xi, Shi Pengyuan and sportswoman Zhao Lina. The exclusive collection features the Thomas Burberry monogram reimagined with rabbit ears. The special monogram is adorned on womenswear, menswear and childrenswear, the signature Lola bag, accessories, cashmere and silk scarves.
Loewe
Loewe is celebrating the Year of the Rabbit with a collection of bags, ready-to-wear and charms adorned with the house’s iconic Bunny ears to welcome The Year of the Rabbit. The Loewe Bunny Bag has been re-imagined and given a special twist. The floppy rabbit ears have been knotted over the Bunny Bag.
Missoma
Missoma has collaborated with Beijing-based creator Savi for Chinise New Years. Each of the 31 pieces the design codes of both houses. The collection is ,ade from recycled metals with responsibly sourced, handcrafted gemstones.
Acne Studios
For the Year of the Rabbit, Acne has created a collection in collaboration with artist Apollinaria Broche. The French-Russian artist is known for working with ceramic sculpture, as well as her use of zoomorphic shapes inspired by antique figurines. The capsule focuses around a story of a lucky rabbit named Bun Bun who can’t help but put a big smile on everyone’s face thanks to its big ears and endearing eyes.
Lanvin
To commemorate the Year of the Rabbit, Lanvin has created Botanica, a capsule collection of men’s and women’s ready-to-wear and inspired by a rabbit protagonist. A cosmic theme is expressed through coloration as well as in symbolic stones and minerals. Botanica launches with a limited worldwide release in Lanvin boutiques and select retailers, and on Lanvin.com this month.










